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The Future of Regulation: How Blockchain and Crypto Impact iGaming Compliance

The Future of Regulation: How Blockchain and Crypto Impact iGaming Compliance

by pmg | Jun 12, 2024 | System

There’s no refuting it, blockchain and cryptocurrency are on the rise, with the crypto gambling market worth about $250 million – a sizable chunk of the $100.9 billion iGaming industry. These numbers confirm two things: cryptocurrency is here to stay, and...
Livestreaming & Influencer Marketing: Engaging Players in the Streaming Age

Livestreaming & Influencer Marketing: Engaging Players in the Streaming Age

by pmg | Jun 4, 2024 | Marketing

If one thing has stood the test of time in any marketing niche, including iGaming, it’s word-of-mouth. It’s a classic and reliable play in the marketing playbook, as it stems from two vital components: trust and reputation. Ask yourself this, have you ever...
AI-Powered Personalization: The Next Frontier for iGaming Affiliate Marketing

AI-Powered Personalization: The Next Frontier for iGaming Affiliate Marketing

by pmg | May 29, 2024 | Marketing

Personalization in iGaming is not just an option anymore, it’s a necessity. It’s inevitable if you think about it, as the internet is more accessible than ever. 5.44 billion people (67.1% of the world’s population) use it, according to a report from...
Low Click-Through Rates? Strategies to Boost Affiliate Conversions

Low Click-Through Rates? Strategies to Boost Affiliate Conversions

by pmg | May 21, 2024 | BI & Data Analytics

Struggling with low click-through rates (CTRs) or seeing clicks that just don’t convert? What if there was a partner in your corner, helping you turn those clicks into a stream of conversions? At Voonix, we’re not just aware of your obstacles, we offer...
Data-Driven Decisions: Using Analytics to Optimize Your iGaming Affiliate Campaigns

Data-Driven Decisions: Using Analytics to Optimize Your iGaming Affiliate Campaigns

by pmg | May 7, 2024 | BI & Data Analytics

For iGaming affiliates, data is the new golden chip, and analytics is the winning hand that unlocks its true value. Think about it this way: by 2029, it’s projected that 281.3 million people will be gambling online. That’s a huge rise of 81.18% from the...
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